Understand the incremental ROI of TV, CTV, BVOD, YouTube, or radio show sponsorship.
Challenges for Media Publishers
Media Companies are in the need of accurate cross-media data to show the true value of their user base to advertisers.
Companies find it challenging to retain their audiences through their cross-media campaigns.
Fragmented cross-media landscape
Reduce the struggle of accurately reaching your campaign’s cross-media target audience.
Lack of cross-media data know-how
Global brands have difficulties analyzing and integrating cross-media data into their existing tools.
Brand Lift Measurement
to Retail Attribution Measurement