Optimize your cross-media ad ROI and improve your media investments.

The Future of
Cross-Media
Audience Measurement

Having trouble measuring cross-media ad performance?

SINGLE-SOURCE ACR TECHNOLOGY

The Future of
Cross-Media Audience Measurement

Improve your cross-media ROI with our single-source audience measurement platform.

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Cross-media
audience measurement

Single-source tracking

Cross-media user, TV, YouTube, BVOD, CTV advertising measurement software
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Tackle cross-media measurement challenges

Cookieless solutions to optimize your ads.

  • Use a person-level TV, CTV, YouTube, and radio audience measurement software from a single source.
  • Understand campaign performance metrics and audience behavioral patterns to drive significant ad ROI on ad spend.

Improve your targeting with ACR technology

Today’s audiences consume cross-channel content, with multiple-screen and OOH touchpoints, making advertising measurement increasingly difficult for marketing teams.

  • Use advanced privacy-compliant Automatic Content Recognition technology solutions for content filtration and customised ad targeting.
  • Use granular data to crack the cross-media attribution challenge, and to measure and quantify the holistic value of your cross-media investments.
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Full cross-funnel solutions

Identify audience behavior throughout the entire customer journey.

Image of Beatgrid's top of the funnel solution TOFU, includes Reach and Frequency, as well as Ad Attribution and Creative Cut-through
Image of Beatgrid's middle of the funnel solution MOFU, includes cross-media awareness, cross-media consideration, cross-media favorability, and cross-media purchase Intent
Image of Beatgrid's bottom of the funnel solution BOFU, tracks cross-media retail footfall attribution by spotting in-store behavior
Image of Beatgrid's single-source full-funnel solution tackles cross-media reach & frequency, brand lift, and retail footfall attribution

Products

Cross-Media R&F
Incrementality Measurement

Cross-Media
Brand Lift Measurement

Cross-Media
Retail Attribution Measurement

Full-funnel metrics to help your media investments

Spot your cross-media efforts with an easy-to-use custom analytics platform with fast UI.

  • Measure the brand impact of live TV and video campaigns.
  • Intuitive reports to find commercial, program, or network level data for recent or historical periods.
  • Understand creative video effectiveness and cut-through.
  • Determine incremental R&F by campaign and channel.
  • Track channel overlap & incrementality.
  • Brand lift based on verified cross-media ad exposure instead of claimed exposure.
  • Attribute effectiveness and cut-through to ad each creative.
  • Check real-time campaign analytics.
  • Incrmental reach of CTV (BVOD & AVOD), TV, YouTube, OOH, and Radio.
  • Unduplicated campaign KPIs by media channel.
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Case studies

Google

Creating a single-source panel that provided mid-campaign reads and evaluates the halo impact of cross-campaign exposure in the UK.

Sanofi

Running an end-to-end BVOD campaign, and ultimately discovering highly relevant audiences that could be used for future campaigns.

Coles Supermarkets

Measuring the impact of cross-media channels on brand and footfall, to ultimately identify the optimal channels and creative mix.

Cinema First

Designing a digital strategy to drive higher video engagement in premium content environments, and proving the incremental reach of CTV.

Next-generation independent audience measurement

Connect your brand’s campaigns with your customers. 

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What our clients say

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An award winning solution

Recognized as a cross-media measurement industry-leader.

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