Optimize your cross-media ad
performance across every screen.
Beatgrid provides real ad exposure and outcome signals that help marketers, agencies,
and CTV platforms improve media allocation, cross-media frequency strategy, and
campaign outcomes across CTV, TV, YouTube, digital, audio, and OOH.
20B+
Duplicated Reach Uncovered
100%
Deterministic exposure data
8%+
Average lift improvement
Trusted by leading advertisers, agencies, and media platforms
PRODUCT VISUAL
verified exposures for better media decision
One platform to understand real impact across the entire media mix.
Incremental Reach
Identify which channels expand reach vs. duplicating audiences.
Cross-Platform Frequency
Understand true exposure across platforms to optimise frequency
Brand & Business Outcomes
Connect verified exposure to brand and conversion outcomes
DIFFERENTIATION
Media Measurement for The New Era
Most advertising measurement relies on modeled data or aggregated media
platform reporting, or user recall
and across the entire media mix.
Deterministic Exposure Data
Measure real ad exposure instead of modeled impressions.
Single-Source Cross-Media
Understand how the same audiences experience campaigns across TV, CTV, YouTube, digital, audio, and OOH.
Independent measurement
Evaluate performance across platforms without relying solely on the platform’s reporting.
INDUSTRY SHIFT
Streaming Changed Advertising.
Measurement Didn't.
Marketers now invest across CTV, TV, YouTube, digital, and audio. But most reporting still measures each platform in isolation.That makes it difficult to understand:
Which channels actually drive reach
Where audiences overlap
What outcomes campaigns generate
CATEGORY SOLUTION
Improve How Your Media Mix Performs
Beatgrid transforms verified ad exposure from individuals across media
channels and CTV platforms into measurable marketing outcomes.
CTV-led Outcome Measurement
Start with the channel growing fastest.
Cross-Platform Performance Visibility
Inform media allocation decisions across TV, YouTube, digital, audio, OOH.
Real Exposure Intelligence
Deterministic ACR-based measurement — not modeled estimates.
AI / DATA ADVANTAGE
High Accuracy Signals for AI-Driven Advertising
Media planning, bidding and optimization are increasingly driven by algorithms. AI algorithm-based media buying can only perform as well as the signals they learn from.
Much of today’s advertising data relies on:
Identify graphs
Platform-reported metrics
Modeled attribution
Beatgrid provides verified exposure-to-outcome datasets that can be used to:
Calibrate MMM and media allocation, models
Optimise cross-platform frequency strategy
Validate creative and channel performance signals
This helps advertisers and partners make more confident optimisation decisions in an AI-driven media landscape.
PLATFORM CAPABILITIES TECHNOLOGY
Deterministic Exposure Intelligence at Scale
Beatgrid measures real advertising exposure at the person level using proprietary ACR technology and continuously metered mobile panels.
ACR Technology
Capture real viewing behaviour across smart TVs and connected devices.
Mobile Panel Measurement
Track exposure across digital environments, including apps and browsers.
Single-Source Profiles
One person. One exposure history. Across every screen.
INDEPENDENCE
Why Independent Signals Matter in Cross-Platform Advertising
Media platforms optimise delivery within their own ecosystems.
Advertisers, however, allocate budgets across multiple environments.
Beatgrid provides an independent exposure and outcome view across the full media mix — helping marketers:
Understand deduplicated reach
Manage cross-platform exposure pressure
Assess true campaign performance
PLATFORM CAPABILITIES TECHNOLOGY
Built for a Privacy-First Advertising Future
Measurement designed for a world without cookies or personal identifiers.
GDPR Compliant
No PII Collection
Enterprise-Grade Security
SOCIAL PROOF
Trusted by leading advertisers and agencies
“5+ years of partnering with Beatgrid, they remain my go-to for behavioural tracking. Their methodology doesn’t just provide data; it provides the confidence to act.”
Lillian ZrimHead of Research at PHD
“We believe Beatgrid stands out in our market for its robust, deterministic methodology that is uniquely grounded in behavioral tracking.”
Leverage accurate data signals to
fuel brand growth
Stop relying on estimates. Understand real campaign outcomes across every screen.