The Future of Streaming: TV and Streaming Bundles
The Future of Streaming TV and streaming bundles to consolidate the market and improve advertising in 2023. 17th March 2023 | 5 minutes Home >> Insights >> Content Hub >> The Future of Streaming: TV and Streaming Bundles to Consolidate the Market and Improve Advertising in 2023 The End of Video Streaming as We Know […]
A Complete Guide to Beatgrid’s Cross-Media Audience Measurement Solution
Complete guide to Beatgrid’s cross-media audience measurement Solution The Benefits of Beatgrid’s Solution for Non-Invasive Media Content Tracking through Passive ACR Technology. 24th February 2023 | 6 minutes Home >> Insights >> Content Hub >> Complete Guide to Beatgrid’s Cross-media Audience Measurement Methodology Passive Automatic Content Recognition (ACR) Technology: Changing the Way We Measure Media […]
Revolutionize TV Ad Attribution and Maximize Campaign ROI with Cross-Media Single-Source Passive ACR Measurement
Cross-Media & TV Ad Attribution Maximize Campaign ROI with Cross-Media Single-Source Passive ACR Measurement. 9th February 2023 | 5 minutes Home >> Insights >> Content Hub >> Revolutionize Cross-Media & TV Ad Attribution With Single-Source Passive ACR Measurement Revolutionize Cross-Media and TV Ad Attribution with Single-Source Passive ACR Measurement The challenges of attributing TV ads […]
The 8 Cross-Media & TV Advertising Trends In 2023
8 Advertising Trends in 2023 The TV & cross-media advertising trends that will shape the ad ecosystem. 23rd January 2023 | 7 minutes Home >> Insights >> Content Hub >> 8 TV & cross-media advertising trends that will shape the ad ecosystem What are the top Cross-Media & TV Advertising Measurement Trends in 2023? As […]
Connected TV Drives Younger Audiences: 20% Of German CTV Users Exclusively Reached Through This Channel
Connected TV Drives Younger Audiences 20% of German CTV users exclusively reached through this channel. 25th October 2022 | 4 minutes Home >> Insights >> Content Hub >> Connected TV Drives Younger Audiences: 20% of German CTV users are exclusively reached through this channel Cross-media audience measurement study by Beatgrid shows that German TV viewing […]
Digital TV acronyms: What is what…? And why?
Digital TV acronyms What is what…? And why? 23rd June 2022 | 5 minutes Home >> Insights >> Content Hub >> Digital TV acronyms: What is what…? And why? Understanding what the confusing TV and CTV platform acronyms mean, is key to measuring and optimizing TV campaigns When wanting to accurately measure and plan for […]
