Our mission
Deliver breakthrough, accurate, and actionable ad measurement that puts customers first with the world’s most precise TRUE Single-Source™ solution.

The story of Beatgrid began when Daniel Tjondronegoro and Leon van Zantvoort, two highly experienced tech entrepreneurs, were watching the Olympic Games, and in between events, they realized how they were being bombarded with irrelevant and annoying TV ads that didn’t match their profiles as a public audience. This made them realize there was a better way for brands to optimize their advertising efforts, to accurately reach their campaign goals and consumers.
Deliver breakthrough, accurate, and actionable ad measurement that puts customers first with the world’s most precise TRUE Single-Source™ solution.
Define the future of ad effectiveness and become the global standard in cross-media measurement.

We’re a global team of innovators, guided by experienced leaders in AdTech, privacy, and marketing.
Our founders and diverse advisory board, spanning the US to Australia, are united by one goal: building the future of advertising, powered by truth and transparency.




Board Advisor

Board Advisor
Every Beatgrid subscription includes a 30-day money-back guarantee. If the measurement quality doesn't match what you were promised, you get a full refund. No questions. No negotiation.