Reshaping Cross-media
Ad Effectiveness Measurement

Measure Incremental
Reach & Incremental Brand Lift

Single-Source Ad Measurement

Measure Incremental reach & ad effectiveness on the same person across the entire customer journey.

Stop Using Claimed Ad Exposure Data

Avoid Wasting Millions On Ineffective Media Investments.

  • Beware of using claimed ad exposure data that relies on inaccurate Big Data, data fusions, and modeling to match individual people with media exposure.
  • Without a Single-Source solution, there is always a painful lack of precision in cross-media R&F and Brand Lift metrics.

Non-IP-Based Measurement

Cookies, IPs and Big Data just don't make the cut in 2024

With consumers being increasingly privacy-centric cookie-based or IP-matching solutions are not reliable.

As the ‘cookie’ approach fades away and IP-matching-based solutions measure devices rather than individuals, you will only achieve imprecise results for the millions of ad spend invested in your campaigns.


Upgrade to accurate cross-media ad exposure data - no more claimed ad exposure.


Cross-Media R&F
Incrementality Measurement


Brand Lift Measurement


Retail Attribution Measurement


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Image of the testimonial of Richard Brandt, Vevo Director, about Beatgrid Cross-platform Measurement

The world's largest advertisers are already working with Beatgrid

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